Free ConciergeServices for Everyone
New personal mobile assistant launched for visitors to Paris

Paris (February 1, 2010) Latitude Sedona, a producer of innovative mobile applications and Experience Paris, oneof the largest suppliers and creators of city tours and unique experiences inParis have introduced mTouch Paris, the first full service mobile assistant forParis visitors available free from the iphone store.

The new application offers a heightened level or reactivity and speed for the savvy traveler and provides a clear and anexpanded range of easy to search activities for the first time visitor. Allbookings can be done immediately and securely through the iPhone, and if neededwith the assistance of a local English speaking team, all at no charge.

The mobile assistant can be used in 2 ways

- Beforethe trip: To get ideas, prices, and a selection of up-do-date activities andnews about Paris.

- Duringthe trip: To Get on-the-spot accurate, fast, and 24x7 ready to book activitiesthat have been hand picked by one of the best team of travel consultants andParis experts.

“There has been a growing trend of new concierge services providing clients with personalized service for a monthly fee for theprivilege” said Larry Davis, the founder of Manstouch travel and a partner inmTouch Paris.But the new paradigm is about enabling everyone to become their own conciergeby providing them access to trusted, reliable, available activities while beingtheir guardian angel, adds Juliette Leygues, one of the co-founders of LatitudeSedona.

The market for localized services is booming as witnessed by the dynamism of travel applications and content. Larryadded, “As travelers adopt more and more smartphones and have instant internetaccess while on the go, the demand for quality and reliable selection, as wellas convenience and flexibility are paramount”.

The application is available on Apple App Stores worldwide for immediate download: http://www.mtouchparis.com/blog/

About Manstouch Travel

Manstouch Travel is a supplier and creator of private and scheduled sightseeing city tours in Paris. Its activities include the most famousinteresting monuments; dinner cruises, cooking courses, wine tastings and otherunique experiences for groups and individuals.

About Latitude Sedona

Latitude-Sedona, specializes in development and marketing of mobile travel technologies andservices. Latitude Sedona is also producer and distributor of alwaysfresh, interactive, geo-localized and contextual tourism contents and services.Its services are available via mobile applications for the general public andthrough highly customized web services on a B2B basis.

Contact Press:

Juliette Leygues: info@latitude-sedona.com

+33-1-44-94-89-90

Larry Davis: travel@mtouchparis.com

+33-1-45-51-53-80